Experiential
Marketing
Services
1+ Million
Meaningful Interactions Delivered
150,000+
Leads Generated
500,000+
People Motivated
Creating Impactful
Connections
Exceptional brand experiences inspire action and leave lasting impressions. It takes vision and expertise to create standout, innovative experiences.
At WITS, we go outside the box to design moments that elevate your brand and resonate deeply. By blending cutting-edge technology, creative storytelling and flawless execution, we architect powerful experiences that achieve your objectives while staying within budget.
Setting the Stage for Standout Experiences
We shift the lens on what’s possible to help you design unforgettable experiences that spark meaningful connections with peers, industry leaders and executives. With a focus on sustainability, here’s how we do it.
Brand Activation Services
From pop-ups to product launches, we leverage audience research to align brand activations to your brand’s core values. Our innovative concepts turn passive participants into active and engaged brand advocates. The result? Increased awareness and revenue.
Corporate Meetings & Events
Memorable experiences expertly engage all five senses with immersive environments that make good on your brand promise. Leveraging our in-depth knowledge of key locales and venues, we increase your event’s impact from sales meetings to employee workshops, regardless of budget.
Executive Leadership Events
Driving change on the executive level requires unique and inspiring content that fosters trust, creativity and strategic thinking. We craft interactive sessions that encourage meaningful participation and idea sharing.
With our white-glove service and exclusive environments, we ensure that high-level, strategic discussions are productive and impactful.
Trade Shows &
Conferences
Converting foot traffic to leads is all about making your brand stand out. For over three decades, WITS has mastered the art and science of planning, logistics and execution for trade shows and conferences.
Breathe easy knowing you can trust our expertise to deliver dynamic, multi-sensory environments that captivate attendees.
Connect With Us for a Complimentary Event Consultation
Experiential Marketing Services FAQs
Experiential marketing is a strategy that seeks to create deeper customer relationships and brand affinity through the use of interactive and immersive experiences. The goal of experiential marketing is to influence customer/client buying behavior through these experiences by making them an active participant in these events. By fostering deeper engagement with clients/customers, companies can increase brand awareness, strengthen customer loyalty and increase revenue.
An experiential marketing agency help companies leverage the benefits of experiential marketing to craft new and innovative ways that drive stronger connections between brands and clients/customers. They are experts in extracting audience insights and leveraging the latest tech and trends to bring memorable brand experiences to life.
Examples of experiential marketing can range from pop-ups to annual company conferences. At WITS, we crafted a three-day event to showcase the achievements, innovation and growth strategies for IHG and its hotel brands. To create a compelling and impactful experience, our team managed and produce the conference runoff show including, trade show booth design, workshop execution, video production and more.
Event marketing is a focused strategy aimed at promoting, informing or educating audiences about a particular brand, product, or solution. The communication is one way with the intended outcome of driving immediate sales or conversions.
Experiential marketing, on the other hand, is a broader marketing strategy that seeks to create deeper connections with the target audience. This approach encourages two-way communication, where participants actively engage with the brand, resulting in stronger brand affinity. The outcome is to build brand loyalty by taking a more personal approach.
Experiential marketing has been shown to be effective in building long-lasting customer/client relationships. It’s a great strategy to use to build brand awareness, improve engagement and drive customer/client success.
An experiential marketing agency helps companies build immersive and unforgettable brand experiences that engage and delight. By leveraging emerging technologies like AR/VR and audience insights, experiential marketing agencies help companies design compelling brand experiences that deeply resonate with their target audiences.
Brand activation is a marketing strategy that seeks to connect brands and customers/clients through interactive experiences like pop-up stores, product demonstrations and workshops. The goal is to develop deeper emotional connections by getting clients/customers to participate in creating the experience.