Creating Greater Authenticity and Engagement in Corporate Meetings

The Ask

WITS worked with IHG to create a unique immersive environment for its senior leaders gathering at the InterContinental hotel in Downtown Miami, FL. The objective was to deliver custom elements that would accelerate immersion in the meeting’s topics, facilitate conversation, and break down the barriers between session leaders and the audience.

The Solution

WITS delivered custom interactive exhibitions that changed throughout the event. The exhibitions allowed attendees to take in a great deal of stimuli in a short period of time, with much greater impact than traditional one-way presentations. For plenary sessions, WITS designed and fabricated a custom structure inspired by the ancient Greek agora. This intimate environment offered clear lines of sight between attendees, ensuring that comments by and between all were clear and understandable. 

WITS also managed networking and evening events, including a dine around that included restaurants in the Design District, Wynwood, and Miami Beach.

Services Provided

Corporate Meetings, Event & Attendee Management, Live Show Management, Networking & Social Events, Custom Experiences & Activations, Experience Strategy & Design